David Evanson

Media Lessons 2022: Part II

Below, part two of what I learned about the financial media in 2022. Part one is here. The context is this: in 2022, I sent 952 queries to the financial media. Some worked, some didn’t. The point is, when you send out 952 pitches to the media, you learn things, some of which are encapsulated below.

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Media Lessons 2022: Part I

In 2022, I sent 952 queries to the financial media. Some were highly focused and some were broad based. Some worked, some didn’t. The point is, when you send out 952 pitches to the media, you learn things.  Here’s what I learned about the financial media in 2022.  The phone is working again. Reporters started to come

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The Three Big Transitions Reshaping Finance

This article was written with Stephen Deane and published by Barron’s. At the time he was Senior Director, Capital Markets Policy for the Americas for CFA Institute. It was one of several articles we worked on together regarding market integrity and regulation. In addition, I negotiated a column for Mr. Deane on nasdaq.com where we wrote a number of articles on market integrity and other capital markets issues.

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SPACs May Feed the Public’s Worst Fears About Wall Street

This article was written with Stephen Deane and published by Barron’s. At the time he was Senior Director, Capital Markets Policy for the Americas for CFA Institute. It was one of several articles we worked on together regarding market integrity and regulation. In addition, I negotiated a column for Mr. Deane on nasdaq.com where we wrote a number of articles on market integrity and other capital markets issues.

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Re-Writing The Rules

Introduction The rules governing sports seem unassailable. The rules are, well, the rules. That said, this doesn’t mean they are the best rules or the best way to play. Well-meaning rules have unintended consequences. And some rules are just plain bad rules. This small book suggests some new rules. It offers fans something new to

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The Most Useless Time In America

What To Do Instead of Watching The Super Bowl Halftime Show Introduction The most useless, wasted time in America is the 30 minutes which constitute the Super Bowl halftime ‘extravaganza.’ Kid Rock wearing the American flag like a poncho . . . rapper M.I.A. giving the finger wearing, of course, Egyptian head dress and fishnet

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The Book of Business

David R. Evanson Forward: I wrote this book for students of business, and maybe students of human nature too. I say students because, for better or for worse, the people covered in these few short stories, all of them clients, taught me a lot of what I learned on both topics. It’s a gallery of

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