March 2026

If you want to hire someone to get you media exposure, a logical question is: what journalists do you know who cover our space? It’s a logical question, but it’s not a good question. A better question would be how well do you know the media outlets where we want…

The addition of Amazon to the Dow with Walgreen's unceremonious deletion, and the Dow’s current composition tells it like it is.  Yes, Walgreen’s was a retailer, and Amazon is a retailer, so the Dow’s “Consumer Goods” sector weighting was maintained.   But not really.   Of Amazon’s $25 billion of…