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David R. Evanson

I’ve worked with and helped companies from just about every perch in the communications business: writer, agency head, freelance journalist, publicist, author, copywriter, consultant, reporter, account executive, communications manager and editor. I get hired for my specialized expertise and experience, which at 40 years and counting, has enabled me to offer advice to clients, that for many, has proven invaluable. Probably the best part of my job is working with business owners, executives and entrepreneurs. Along the way I’ve met a gallery of heros, fools, visionaries and rogues. But they’ve all taught me something, and with each new assignment, I try to pay it forward.

David R. Evanson
In Insights

An Asset Allocation That’s Right For You

I was retained by the trade group, Regional Investment Bankers Association (RIBA), to produce a series of articles about the basics of investing. The articles were written for retail investors who were beginners, and they were published under the by-line of (RIBA) members in their local news and business publication.…
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David R. Evanson
In Insights

Finding a Broker Who’s Right For You

I was retained by the trade group, Regional Investment Bankers Association (RIBA), to produce a series of articles about the basics of investing. The articles were written for retail investors who were beginners, and they were published under the by-line of (RIBA) members in their local news and business publication.…
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David R. Evanson
In Insights

Trading Places

I was retained by the trade group, Regional Investment Bankers Association (RIBA), to produce a series of articles about the basics of investing. The articles were written for retail investors who were beginners, and they were published under the by-line of (RIBA) members in their local news and business publication.…
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David R. Evanson
In Insights

The 1,000 Word Mutual Fund Primer

I was retained by the trade group, Regional Investment Bankers Association (RIBA), to produce a series of articles about the basics of investing. The articles were written for retail investors who were beginners, and they were published under the by-line of (RIBA) members in their local news and business publication.…
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David R. Evanson
In Insights

And A Rate Hike Means . . .

With the December 4 jobs report delivering higher than expected job growth, a fed funds hike now seems all but certain Nobody agrees on whether hike is good or bad news and brings to mind Newton’s third law of motion:  for every action there is an opposite and equal reaction.…
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David R. Evanson
In Insights

Ending The Great Investing Debate in 250 Words

There are some debates in finance that never go away.  Does increasing tax rates increase or decrease tax revenue?  Is stimulus good or bad for the economy? Then there’s this one:  does an active or passive investment strategy result in a better performance. Personally, I feel the passive strategy advocates…
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David R. Evanson
In Insights

Popping the Question

Whether you are raising venture capital from institutional sources or individual investors, you must first focus on a lead investors, the one who will put up a material portion of the total raise, and who will act as a draw for other investors.  The question, how do you pop the question to know…
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